AI Isn’t a Goal (or a Strategy)
How Real Marketers Turn Algorithms into Actual Outcomes
Stop treating AI like a magic lamp; start making it earn its seat at the budget table. In this irreverent, field-tested guide, bestselling author and veteran podcast host and consultant to Forture 500 companies Greg Kihlström distills hundreds of conversations with...
The Seven Solopreneurs
Learn how to be more successful as a solopreneur by exploring the lives and challenges of seven individuals—each with unique backstories, strengths, weaknesses and opportunities to succeed.
What No One Tells You About Working for Yourself
Being a solopreneur is tough. Not just because of the logistics—finding clients,...
The Agile Brand Guide: E-commerce
The Agile Brand Guide: E-Commerce (2025 Edition) is the definitive resource for marketers, strategists, and digital commerce professionals who need to not only keep up—but lead—in today’s fast-moving e-commerce environment. Curated and edited by Greg Kihlström, this practical guide brings together the voices of top industry experts to deliver actionable...
Agile Marketing
FEATURES
• An overview of Agile Principles and how they apply to marketing
• An in-depth review of Scrum: its elements, roles, and practices
• How to effectively move from a traditional waterfall approach to an Agile, Scrum-based approach
• How to work with other Agile...
The Agile Brand Revisited
With increased competition, rapid change, and new technologies continually on the rise, brands must evolve to stay relevant, resilient, and successful. The Agile Brand Revisited by best-selling author Greg Kihlström provides a comprehensive guide to understanding and implementing agility within your organization. Through a blend of foundational concepts, core principles, and...
Shop Stream Heal
Foreword by Dave O'Flanagan, CEO at Sitecore
The reality is striking: while we can stream movies on demand and order anything to our doorstep with a click, healthcare interactions often feel needlessly complex. Through my work leading digital transformation at major healthcare systems, I’ve seen firsthand...
Marketing Measurement and Analytics 
The Agile Brand Guide®: Digital Asset Management
The Marketer’s Guide to Digital Asset Management. In a digital landscape where consumers expect high-quality, personalized content on demand, managing and delivering assets efficiently has become a crucial part of every marketer’s strategy. This is a comprehensive guide to implementing and optimizing a DAM system that meets the demands of today’s...