Press Release: Return to Work Virtual Event Discusses How Companies Can Be Successful with Hybrid Workforces

On July 13 at 1pm ET, a virtual event titled Return on Creativity: Return to Work will explore the current and future challenges of companies as their workforce returns to the office after the global pandemic caused many companies to switch to remote work. As the number of vaccinated individuals decreases, and employees return to the office, companies are struggling with the best way to enable optimal outcomes for both their workforce and their customers.

Return on Creativity: Return to Work

When the Return on Creativity virtual series began planning the July 13 session on Return to Work, it was well before the vaccination rate reached past 60% in Arlington and mask wearing was still mandated in public settings. Among the hyper rapid changes emerging as companies and employees re-imagine going back to a traditional office space, no one could have anticipated how many circumstances would change.

The impact of rebranding

In many ways, rebranding a 100 + year old legacy corporation through the lens of equity and inclusion put Booz Allen Hamilton (BAH) ahead of its time. For a company that originated the ‘management consulting’ model largely for federal government and defense contracting services, there had to be compelling reasons to disrupt the traditions that had made this firm operate successfully for more than a millennium. Who wants to change something that’s worked for so long?

The Next Big Name in STEM Might Be a Four Year Old Girl

One Arlington organization is working to change that. Since 2015, Rosie Riveters has been on a mission to raise the rate of women working in STEM fields while boosting innovation through diversity training in the future workforce. Teaching technical skills and complex science may seem best suited to mature, higher education students, but for Rosie Riveter Director and Founder Brittany Greer, pre-school is the perfect place to start teaching girls.

Arlington doesn’t limit its creative sector strictly to arts endeavors.

Arlington Economic Development asked the question, what does the creative economy have to do with the military? Turns out, a lot more than you might think. At the May 16th Return on Creativity seminar: Leading From the Front, a diverse panel of former and active members of the military spanning three generations talked about how their military training and experiences influenced their business leadership and acumen.

Return on Creativity is Blue Chip

What if the art and design students teamed up with engineers, business majors and programmers to tackle issues in banking and health care? What if scientists using data for biocomplexity and behavioral research tapped creative thinkers for breakthrough results? What if your creative ‘side hustle’ is now contributing to a $6billion online sector? And what if the competitive advantage in a 104-year-old blue chip ‘startup’ company is a big team of creatives?

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