The shift to decentralized search and conversation
Traditional search engines like Google are no longer the sole source of information and engagement for consumers. Instead, there is a growing trend towards personalized AI…
Customer communication drives successful experimentation
One crucial aspect of successful experimentation is customer communication. This podcast transcript highlights the importance of maintaining ongoing communication with customers to drive successful experimentation and…
A Customer’s first interaction with a brand sets the tone of the relationship
The first interaction that a customer has with a business sets the tone for their entire experience. This is a key concept that is discussed in…
Limiting survey questions and utilizing open-ended questions with AI-enhanced analysis
In the podcast episode, Daniel Erickson of Viable discusses the importance of limiting survey questions and asking open-ended questions to gather qualitative customer data effectively.
Using real-time data enrichment for better customer insights
Real-time data enrichment for insights is a powerful tool that allows companies to gather and analyze customer feedback in a more efficient and accurate manner. This…
Focusing on increased conversions by utilizing conversational marketing
One of the key benefits of conversational marketing is its ability to increase conversions through a more contextual and relevant customer experience that is tailored to…
AI transforming call centers: leveling the playing field
Artificial intelligence has the ability to transform call centers and level the playing field for businesses of all sizes.
Utilizing conversational marketing to drive customer engagement
Conversational marketing is a strategy that focuses on engaging customers through personalized, real-time conversations.













