428: #428: Personalizing the Customer Journey with Trent Rossini, inQuba
Today we’re going to talk about Customer Journey Orchestration with a focus on SMS and messaging to help brands drive…
427: #427: Creating engaged teams with Kelsey Bishop, Founder at Candor
Today we’re going to talk about how to create engaged teams by creating a culture of self-awareness and continuous learning…
426: #426: Print media in an omnichannel world with Curtis Tingle, CMO at Vericast
Today we’re going to talk about the role of print media in a digital world, and why it’s important to…
425: #425: Media sufficiency for greater marketing success with Austin Fredrich, The Office of Experience
I’m excited to talk with my guest today on a special episode brought to you by The Office of Experience,…
424: #424: Marketing complex products and services with Jaxon Repp, Field CTO & Head of Marketing, HarperDB
Today we’re going to talk about marketing technically complex products and services, and some of the challenges and opportunities they…
423: #423: Hyperautomation and the enterprise with Jon Barton, TEKsystems
This is part 1 of a special series about how organizations can streamline business processes, increase workflow efficiency and mitigate…
422: #422: The future of work in marketing with Lisa Murton Beets, Content Marketing Institute
Next week, Content Marketing World will be coming to Washington, DC on September 26-28 and I’m excited to be attending…
421: #421: Agile Accessibility with Corb O’Connor, LevelAccess
Creating accessible digital experiences enables brands to create a more equitable, inclusive world, but doing accessibility well can provide challenges,…
420: #420: Excellent Experimentation with Dejean Brown, Optimizely
Today we’re going to talk about doing digital experimentation well and what this means in terms of your platform choice,…
419: #419: Headless E-commerce and CX with Chris Bach, Netlify
Today we’re going to talk about headless e-commerce, and how it improves personalization, reduces friction, and drives greater loyalty. To…
418: #418: Better Customer Journey Mapping with Percy Rose, Hewlett Packard Enterprise
Today we’re going to talk about why customer journey mapping matters, and how it can improve customer loyalty, and drive…
417: #417: Staying competitive in Ecommerce with Steve Denton, CEO at Ware2Go, a UPS Company
Recent data from Ware2Go, a UPS Company, found that 89% of consumers are comparison shopping on 2+ marketplaces before they…