#628: Why leaders need to become more self-reliant with Maha Abouelenein
Today, I’m joined by Maha Abouelenein, author of the best-selling book 7 Rules of Self-Reliance. With over three decades of experience helping global giants like Google, Netflix, and Uber, Maha is a leading expert in modern communication strategies, personal branding,…
#627: The forces redefining brand loyalty with Ian Baer, Sooth
Are you keeping up with the forces redefining loyalty, or are you relying on yesterday’s strategies in today’s fractured landscape? Today, I’m joined by Ian Baer, Founder of Sooth and a seasoned expert with over 35 years of experience leading…
#626: Building customer success instead of vendor lock-in with Toya Del Valle, Cornerstone
Is your business building true customer loyalty—or is it just locking customers into a system they can’t escape? Today, we’re joined by Toya Del Valle, Chief Customer Officer at Cornerstone, a workforce agility company that supports over 7,000 customers, including…
#625: Creating an agile brand with composable approaches, featuring Chris Bach
“Software is eating the world.” That was written over 14 years ago, back in 2011 by Marc Andreesen, and it seems like that is growing more true every day. Today we’re going to talk about the increasingly digital nature of…
#624: 2025 hiring strategies and how to plan with Sue Keith, Landrum Talent Solutions
As we move into 2025, are your hiring strategies aligned with the realities of the marketing job market, or are you basing decisions on outdated assumptions? Joining me today is Sue Keith, Corporate Vice President at Landrum Talent Solutions. With…
#623: Is your brand ready for its own AI agent? Featuring Gil Rosen of Amdocs
Today, we’re joined by Gil Rosen, Chief Marketing Officer at Amdocs, a leader in reshaping connectivity and customer experiences through cutting-edge technology. Gil recently spearheaded a global survey in collaboration with McCann Tech and Coleman Parkes, exploring the impact of…
#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference
With AI adoption on the rise, how should businesses balance their optimism with the challenges of regulation and ethics? Today, we’re joined by Stefan Weitz, the CEO of HumanX Conference. Stefan brings a wealth of expertise on how organizations can…
#621: The evolving buyer’s journey with Liz Robillard and Kristin Schoenstein, WBR
eTail Palm Springs is coming up soon – February 24-27 in Palm Springs, CA, and I can’t wait – make sure to register while you still can! Today we’re going …
#620: How small businesses continue to thrive with Emily Washcovick, Yelp
In an era where a few large organizations seemingly dominate with their vast resources, how can small businesses rise above and stand out? Today, I’m thrilled to be joined by Emily Washcovick, Senior Field Marketing Manager and Small Business Expert…
#619: Knowing which of your marketing dollars are working, with Mike True, Prescient AI
Are you sure you know where your marketing dollars are making the biggest impact? In an omni-channel world, pinpointing where your ad spend is most effective is tougher than ever. What if you could use AI to make it easier?…
#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP
Today, we’re excited to welcome Nick Gernert, CEO of WordPress VIP, the world’s leading content management system. With extensive experience overseeing a platform that powers millions of websites, we’ll explore how AI is transforming the digital landscape and where human…
#617: Small changes that make big differences to marketing results with Jay Schwedelson, SubjectLine.com
Today we’re exploring the art of finding small changes with big impacts in marketing with Jay Schwedelson, Founder of SubjectLine.com, CEO of Outcome Media, and host of the Do This, Not That! podcast. We’ll discuss how research-backed insights fuel his…