#777: Cisco’s Chang Chang on how AI is fundamentally reshaping the contact center
Today, we’re going to talk about how artificial intelligence is revolutionizing the contact center, transforming it from a cost center into a driver of customer loyalty and revenue growth. To help me discuss this topic, I’d like to welcome Chang…
#776: Black Friday Special: Zappi CMO Nataly Kelly on the high-stakes world of holiday advertising
And they aren’t alone. The holiday season is the equivalent of the Super Bowl for many brands, where a single campaign can define the entire year. Yet, for every heartwarming success story, there are countless others that miss the mark.…
#775: ZICO Coconut Water Founder Mark Rampolla on brand integrity and the courage to make tough decisions
Today, we’re going to talk about brand integrity, the founder’s paradox of building a company to sell, and what happens when you get a second chance to reclaim the brand you created. We’ll explore the delicate balance between corporate scale…
#774: Seel CRO Laura Huddle on seeing customer returns as an opportunity
Today, we’re going to talk about something that many retailers see as a pure cost center: customer returns. Instead, we’ll explore how a smart, data-driven post-purchase strategy can actually become a powerful engine for customer retention and lifetime value. We’ll…
#773: Building loyalty and trust through focused innovation with Lindsey Kling, Coterie
Today, we’re going to talk about building loyalty and trust through focused innovation, specifically within the competitive landscape of the baby care market. To help me discuss this topic, I’d like to welcome, Lindsey Kling, SVP Brand Marketing + Partnerships…
#772: Contentful CMO Elizabeth Maxson on AI-augmented human creativity in marketing
Today, we’re going to talk about how AI is reshaping the very definition of a modern marketer. We’ll explore the shift from simply automating tasks to augmenting human creativity, the rise of the ‘full stack’ marketer, and what skills are…
#771: Design Systems as a Digital Transformation Catalyst with Nigel Dennis, The Office of Experience
Today, we’re going to talk about design systems. But probably not in the way you’re used to thinking about them. We’re moving past the idea of a design system as just a rulebook or a library of components, and exploring…
#770: Constant Contact CEO Frank Vella on how B2B marketers and SMBs can partner for success
Today, we’re going to talk about the evolving landscape of marketing for small and medium-sized businesses, the challenges they face, and how B2B marketers can become essential partners in their success. To help me discuss this topic, I’d like to…
#769: Zoom CMO Kim Storin on why growth problems are often brand problems
In a world obsessed with conversion rates and customer acquisition costs, have we forgotten the one thing that actually makes both of them better?Agility requires more than just the ability …
#768: Infios Chief Innovation Officer Eugene Amigud on use-case driven success with AI
Today, we’re going to talk about the transformative potential of AI-powered shopping and the significant implications it has for brands, retailers, and the entire supply chain. To help me discuss this topic, I’d like to welcome Eugene Amigud, Chief Innovation…
#767: Krisp.ai Co-Founder Arto Minasyan on voice AI and the customer experience
Today, we’re going to talk about the strategic decisions that underpin the AI revolution. It’s not just about the technology itself, but about the crucial choices leaders make around how to finance innovation, how to structure teams, and how to…
#766: Square CMO Lindsey Irvine on connecting with customers through community-driven storytelling
Today, we’re going to talk about how a brand can cut through an increasingly crowded market by turning its most loyal customers into its most powerful advocates. We’ll explore the strategy of reasserting brand relevance through authentic, community-driven storytelling, and…