Criteo Chief Product Officer Todd Parsons on breaking down those channel silos
Criteo CPO Todd Parsons on why marketing channel silos distort performance, how AI is compressing the shopper journey, and unifying media across walled gardens.
HubSpot CMO Kipp Bodnar on brand discovery in an age of AI search
HubSpot CMO Kipp Bodnar on brand discovery in the age of AI search. How Answer Engine Optimization, off-site citations, and unified customer data reshape marketing.
California Pizza Kitchen Co-Founder Rick Rosenfield on building a brand from the inside out
California Pizza Kitchen co-founder Rick Rosenfield on building a brand from the inside out — the “work-with” culture, the ROCK values, and leading through scale.
Crunchbase CRO Ann Davis on the pressure to show ROI from AI
Crunchbase CRO Ann Davis on the pressure to show ROI from AI — why “better AI” is a distraction and fixing siloed, proprietary data is what actually drives returns.
Furniture.com’s CMO Dan Bennett and SVP Alexandra Seaman on helping consumers navigate endless choice
Furniture.com’s Dan Bennett and Alexandra Seaman on building a “decision layer” that helps shoppers navigate endless choice with AI, standardized data, and trusted content.
ReflexAI CEO Sam Dorison on the gap between sales training and what happens in the real world
ReflexAI CEO Sam Dorison on closing the gap between sales training and real-world performance with AI simulation, fast ROI, and better conversation practice.
Infobip’s Ben Lewis on building deeper relationships with sports fans
Infobip VP of Marketing Ben Lewis on building deeper relationships with sports fans: fan-first channels, unified data, AI-powered engagement, and value exchange.
LiveRamp’s Daniella Harkins on distinguishing AI hype and real innovation
Today, we’re going to talk about moving past the theoretical promise of AI and into its practical application for enterprise marketing. We’ll discuss: How to demystify AI for the broader marketing organization so your teams can actually use it. Moving…
Forrester’s Gina Bhawalkar on building great CX with an AI-enabled workflow
Forrester Principal Analyst Gina Bhawalkar on building great CX with an AI-enabled design workflow — keeping human judgment, design systems, and trust central.
Forrester’s Chuck Gahun on AI agents as decision makers in the buyer’s journey
Today, we are at Forrester CX in New York City, and we’re going to talk about a fundamental shift in the customer journey: the rise of the AI agent as an influential, and in some cases, decision-making persona. This isn’t…
Salesforce’s Nitin Mangtani on how AI is evolving on-site search
Today, we’re going to talk about the evolution of on-site search. For years, it’s been a functional, yet often frustrating, utility for customers. But with advancements in AI, it’s transforming from a simple keyword-matching tool into a conversational discovery engine…
From PegaWorld: enGen’s Richard Rutkowski on moving agentic AI from theoretical to practical
Today, we are at PegaWorld 2026 at the MGM Grand in Las Vegas, and, we’re going to talk about moving AI from a theoretical concept to a practical, value-driving reality. Specifically, we’ll explore: The transition from predictive AI to agentic…