This article was based on the interview with Anne Jacoby by Greg Kihlström, MarTech keynote speaker for The Agile Brand with Greg Kihlström podcast. Listen to the original episode here:
Fostering connection for creative potential is essential in today’s fast-paced and ever-changing business world.
In a recent podcast episode of The Agile Brand, Anne Jacoby, founder and CEO of the Spring Street Solutions Company and author of Born to Create, discussed the link between creativity and innovation and how leaders can empower their teams to tap into their creative sparks to achieve stellar results while increasing team engagement.
Connection is at the heart of creativity, whether it be connecting with fellow team members, customers, or even oneself. Anne Jacoby, drawing from her background in the performing arts, emphasizes the importance of fostering meaningful connections in both work and personal lives. She highlights the significance of slowing down, like in a ballet adagio, to truly connect with oneself and others.
To support and empower employees to tap into their creative potential, organizations can take several steps. Firstly, creating a culture that values and encourages creativity is crucial. This can be done by providing opportunities for brainstorming, collaboration, and experimentation. Leaders should also lead by example and demonstrate their own creativity, inspiring others to do the same.
Additionally, providing resources and training in creative thinking can help employees develop their skills and confidence in expressing their ideas and create a better employee experience. Encouraging a diverse and inclusive environment where different perspectives are welcomed can also fuel creativity and innovation.
Furthermore, fostering connections within the team and across departments can spark new ideas and collaborations. Building strong relationships and trust among team members can create a supportive environment where creativity can flourish. Encouraging open communication and feedback can also help in generating new ideas and solutions.
Fostering connection for creative potential is essential for organizations looking to innovate and stay ahead in today’s competitive market. By creating a culture that values creativity, providing resources and training, and fostering connections within the team, organizations can empower their employees to tap into their creative sparks and achieve stellar results. Ultimately, fostering connection for creative potential can lead to increased engagement, innovation, and success in the ever-evolving world of business.
