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#786: Thrad CEO Andrea Tortella on advertising in your conversational AI
Today, we’re going to talk about a potentially significant shift in digital marketing: the collision of conversational AI and advertising. As large language models become the new interface for information and interaction, brands are facing a critical question—how do you participate in that conversation authentically and effectively,…
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From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
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MarketingProfs: A Five-Step Framework for ROI From Personalized Customer Experiences
This article was written by Greg Kihlström for MarketingProfs. Read the full article here. Most marketing leaders would agree that…
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