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#40: Harnessing the Power of PR to Scale B2B with Karla Jo Helms, JOTO PR Disruptors™
Is your brand’s story building trust—or are you leaving credibility to chance? Our guest today is Karla Jo Helms, Founder and CEO of JOTO PR Disruptors™. Karla is an expert in transforming B2B brands through…
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Nickole Brown
Cella by Randstad digital consultant Nickole Brown has two decades of creative operations, production and…
Marcus Fontoura
Marcus Fontoura has spent more than 20 years in big tech companies and has…
Vito Peleg
Vito Peleg is a former agency owner who delivered over 600 projects before founding Atarim,…
Tejas Manohar
Tejas Manohar is the cofounder/co-CEO of Hightouch. Prior to founding Hightouch, Tejas was an…
UserTesting
UserTesting is a human insight platform that helps organizations understand their customers’ thoughts, feelings,…
Muqtadaa Miandara
Muqtadaa Miandara is Principal, Digital Growth at Upbound Group
Zigment
Zigment is a cloud-based marketing resource management (MRM) platform designed to help marketing teams…
First Contact Resolution (FCR)
First Contact Resolution (FCR) is a service metric that measures the percentage of customer…
Fredrik Skantze
Fredrik Skantze is the CEO and Co-Founder of Funnel, the marketing intelligence platform offering customers…
Data Lake
A data lake is a centralized repository that stores raw, semi-structured, and structured data…
Phyllis Fang
Phyllis Fang is Head of Marketing at Transcend, the leading privacy infrastructure company. Before…
Channel99
Channel99 is a B2B performance marketing and attribution platform that measures how digital marketing…
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Key B2B Strategies for Email Marketing in 2025
When looking for materials and resources for an email marketing campaign, almost all are geared toward the B2C space. These…
