Expert Advice for Marketing Leaders on MarTech, AI, & CX

Catch the latest episodes of our award-winning podcasts for CMOs and marketing professionals, browse our martech wiki, and read the latest research and insights on AI adoption, CX, and more.


From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.


Martechipedia™ Wiki

The marketing wiki with everything you need to know:

Chris Cubba

Currently serving as the Chief Revenue Officer at Snipp, Chris Cubba oversees the sales,…

Chip Lewis

Chip Lewis is Director of Web Analytics at Shutterfly

Peter Galvin

Peter is Chief Marketing Officer at NMI and is a 20-year veteran of global…

Lena Moriarty

Lena Moriarty is the Head of Marketing at eTail, the conference community designed to…

Shutterstock

Shutterstock is a global creative platform that provides high-quality licensed stock photography, vectors, illustrations,…

Travis Cushing

As Chief Product Officer at RainFocus, Travis Cushing brings over 20 years of experience…

Michael Domanic, User Testing

Michael Domanic

Michael Domanic is the Head of AI at UserTesting, where he leads the company’s…

Anthropic Mythos controversy

The Anthropic Mythos controversy refers to the debate that followed Anthropic’s April 7, 2026…

Fredrik Skantze, CEO and Co-Founder at Funnel

Fredrik Skantze

Fredrik Skantze is the CEO and Co-Founder of Funnel, the marketing intelligence platform offering customers…

Rajesh Sankaran

Rajesh Sankaran is CMO at A-MAX Insurance.

Few-Shot Learning

Few-shot learning refers to machine learning techniques that enable a model to generalize from…

Lindsey Irvine, CMO at Square

Lindsey Irvine

Lindsey Irvine is the Chief Marketing Officer (CMO) at Square, the technology company that…


The Agile Brand with Greg Kihlström podcast

Don't miss a thing. Listen to the top marketing technology podcast with host Greg Kihlström


Expert Mode Articles


Hear from Thought Leaders About Marketing technology, CX, and Digital Transformation

Expert Mode: The Customer Brain Behind National Australia Bank’s Human-Centered Engagement Strategy

At enterprise scale, customer experience orchestration can become an unruly beast—particularly when you have to…

Expert Mode: Predictable AI Agents Are Coming—Here’s How to Stay in Control

The era of generative AI has been explosive—but unpredictable. That’s fine for brainstorming or content…

Expert Mode: AI in UX—Why Speed Alone Isn’t the Goal

UX has long been perceived as a deliberate craft—methodical research, slow testing, and incremental refinements.…

Expert Mode: Building a Global Brand Without Losing Local Relevance (or Your Voice)

It’s one thing to build a recognizable brand. It’s quite another to scale that brand…

More Expert Mode | Get weekly email updates


The Agile Brand Guide®
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.