Expert Advice for Marketing Leaders on MarTech, AI, & CX

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Resident Expert

#808: Resident Expert: Bill Staikos on the market activity in 2025 MarTech & CX platforms and what 2026 will bring

Today, I’m excited to talk with our 2026 Resident Expert on the CX and MarTech platform landscape. We’re going to focus on the business and business opportunities that mergers, acquisitions, and big moves in the market provide to these platforms’ customers. Our focus today is going to be a recap of market activity in 2025 with an eye towards what to expect in 2026. To help me discuss this topic, I’d like to welcome, Bill Staikos, Founder at Be Customer Led.


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Martechipedia™ Wiki

The marketing wiki with everything you need to know:

Phyllis Fang, Transcend

Phyllis Fang

Phyllis Fang is Head of Marketing at Transcend, the leading privacy infrastructure company. Before…

Chip Lewis

Chip Lewis is Director of Web Analytics at Shutterfly

AI21 Labs

AI21 Labs is an artificial intelligence company specializing in developing large language models (LLMs)…

Peter Galvin

Peter is Chief Marketing Officer at NMI and is a 20-year veteran of global…

Chris Cubba

Currently serving as the Chief Revenue Officer at Snipp, Chris Cubba oversees the sales,…

Travis Cushing

As Chief Product Officer at RainFocus, Travis Cushing brings over 20 years of experience…

Rajesh Sankaran

Rajesh Sankaran is CMO at A-MAX Insurance.

Americans with Disabilities Act (ADA)

The Americans with Disabilities Act (ADA) is a United States civil-rights law first enacted…

Concept Drift

Concept drift is the change, over time, in the relationship between input variables and…

Bit

Bit is a component-driven development platform that helps frontend teams build, reuse, and collaborate…

Michael Domanic, User Testing

Michael Domanic

Michael Domanic is the Head of AI at UserTesting, where he leads the company’s…

Lindsey Irvine, CMO at Square

Lindsey Irvine

Lindsey Irvine is the Chief Marketing Officer (CMO) at Square, the technology company that…


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