Tag: Amla commerce

Yesterday’s MarTech and AI news cycle had a lot of announcements. Here is what actually matters for CMOs and marketing organizations – and what does not. The through-line: AI is compressing timelines and automating decisions across the marketing stack. The organizations winning are those that built governance infrastructure before…

Understanding the needs and preferences of the customer is essential for creating a successful e-commerce platform, thus it is important to focus on the customer journey first when developing an e-commerce strategy. By starting with the customer in mind, businesses can align their people, processes, and technology to deliver…

B2B e-commerce offers great opportunities to manufacturers and distributors, but creating an industry-specific strategy, and finding the right partners and platforms to implement it can make all the difference. This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that…

Today we’re going to talk about the value of B2B2C, and how to create a win-win situation for all parties involved despite the challenges and risks associated with B2B2C and self-service models, in a special episode brought to you by The Office of…

Today we’re going to talk about the current state of B2B ecommerce and what lies ahead for brands. To help me discuss this topic, I’d like to welcome Rupesh Agrawal, CEO of Amla Commerce, makers of Znode, an enterprise B2B ecommerce platform and…