Tag: Dataiku

Yesterday’s announcements concentrate on the layer beneath marketing execution: the data foundations, governance controls, and discovery channels that determine whether AI tooling produces usable output. Two primary press releases dropped on May 15, 2026 — Dataiku’s Cobuild on Snowflake and Mordor Intelligence’s 2026 Customer Data Platform market analysis —…

Dataiku pairs Snowflake Cortex AI with Dataiku’s agentic builder, helping more customers turn business intent into governed AI agents and workflows on the Snowflake AI Data Cloud 

As revealed by the Dataiku/Harris Poll Global AI Confessions Report: CEO Edition 2026, intensified to pressure to achieve business outcomes with AI is accompanied by deepening uncertainty among CEOs regarding their ability to manage and control AI at scale.

Yesterday’s announcements tell a story that vendor headlines obscure: the marketing technology industry is bifurcating into two camps: those building AI infrastructure that actually changes how work gets done, and those rebranding existing features with AI terminology. For Chief Marketing Officers (CMOs), the challenge is not whether to adopt…