Tag: GrowthLoop

The 2026 AI and Marketing Performance Index report, a data-driven study by GrowthLoop in partnership with Ascend2, reveals critical insights into how high-performing teams are leveraging…

Despite Growing Adoption of AI Platforms, More than 40% of Marketers Surveyed Face Stubbornly Slow Marketing Cycles, While Three-Quarters Say Winning Experiments Fail at Scale

Yesterday’s announcements illustrate that the martech industry is in the middle of a painful, expensive, and operationally disruptive transition, and most marketing organizations are simply not…

The dominant theme is (wait for it…) agentic AI: autonomous systems that don’t just generate content or surface insights, but take action, trigger workflows, and make…

Leadership Structure Returns to Co-Founder-Led Model to Pair World-Class Product with Global Distribution; Chris O’Neill to Continue on Board of Directors

The concept of a “compound marketing engine” represents this evolution, promising a paradigm shift in how marketers operate and achieve results.  Instead of linear, campaign-based approaches,…

Agility requires stacking returning gains faster than the market changes—think compound interest, but for marketing campaigns. Today we’re going to talk about the Compound Marketing Engine,…

You’ve likely heard us talk about composable approaches a bit on this show. Today, we’re going to explore what it looks like to take a composable…