Tag: Knak

Knak, the marketing production platform for enterprise teams, announces support for the Model Context Protocol (MCP), giving marketers access to marketing assets and campaigns within the AI workflows they already use and without the manual handoffs and bespoke development that can slow teams down.

The marketing technology stack is being rewired around AI agents, and the rewiring is happening faster than most marketing organizations are prepared to absorb. Adobe Summit served as the week’s gravitational center, pulling in announcements from Omnicom, Knak, StackAdapt, and Shoplazza — all converging on the same architectural shift:…