Tag: Knownwell

The conversation surrounding data privacy and advertising efficacy has reached a pivotal moment. With the impending phase-out of third-party cookies, advertisers are compelled to rethink their strategies and embrace first-party data as a cornerstone of their marketing efforts. This shift not only addresses privacy concerns but also enhances the…

Joining us today is Courtney Baker, Chief Marketing Officer at Knownwell and co-host of the AI Knowhow podcast. With a wealth of experience in marketing and AI, Courtney is leading the conversation about how artificial intelligence is transforming the marketing industry and redefining business strategies. She’s here to share…