Yesterday's Marketing Technology News by The Agile Brand Guide

Yesterday’s MarTech News | March 10, 2026

Mar 10, 2026

The dominant themes are: (1) the widening gap between AI tool adoption and organizational AI competency; (2) the restructuring of the marketing technology partner ecosystem around AI specialization; (3) the shift from AI experimentation to AI governance and ROI accountability; and (4) the transformation of the B2B buyer journey…

Catch the latest episodes of our shows

Shopback’s Carolina Paradas on how retailers are shifting their channel strategies with cashback
The Agile Brand with Greg Kihlström

Shopback’s Carolina Paradas on how retailers are shifting their channel strategies with cashback

Moburst CEO Gilad Bechar on winning in the age of AI-driven discovery
The Agile Brand with Greg Kihlström

Moburst CEO Gilad Bechar on winning in the age of AI-driven discovery

Klaviyo CMO Jamie Domenici on moving from AI as a tool to AI as an autonomous agent
The Agile Brand with Greg Kihlström

Klaviyo CMO Jamie Domenici on moving from AI as a tool to AI as an autonomous agent

One Amazing Thing About Capacity with David Karandish
One Amazing Thing

#60: One Amazing Thing About Capacity with David Karandish

RGP Chief Strategy & Experience Officer Jennifer Jones on the human experience of digital transformation
The Agile Brand with Greg Kihlström

RGP Chief Strategy & Experience Officer Jennifer Jones on the human experience of digital transformation


Listen to the latest episode of The Agile Brand podcast here:

The Agile Brand Guide®
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.