Resonate Names Meredith Albertson Chief Marketing Officer
Award-Winning Executive Joins Resonate to Accelerate Growth and Category Leadership in Predictive Consumer Intelligence
Award-Winning Executive Joins Resonate to Accelerate Growth and Category Leadership in Predictive Consumer Intelligence
The current marketing landscape presents a paradox. While the transformative potential of AI has become increasingly evident, many marketers find themselves grappling with uncertainty, hesitant to fully embrace its power.
Today, we’re going to talk about how AI-driven consumer intelligence can help marketers navigate the current era of socioeconomic uncertainty and drive meaningful ROI. Many are looking for solutions to evolving challenges, from inflation’s impact on consumer behavior and evolving data privacy laws to demonstrating actual ROI and connecting with target audiences. AI presents a powerful opportunity to meet these needs head-on. To help me discuss this topic, I’d like to welcome Bryan Gernert, CEO at Resonate.