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Yesterday’s Marketing Technology & AI News | August 5, 2026

Aug 5, 2026

IAB set AI visibility measurement standards on August 3, 2026, and PulsePoint, Rokt and Simpli.fi shipped agentic marketing platforms on August 4, 2026.

CMSWire: Retail Media Boom Comes With a Customer Loyalty Price Tag

CMSWire: Retail Media Boom Comes With a Customer Loyalty Price Tag

May 18, 2025

This article was written by Greg Kihlström for CMSWire. How do retailers maximize their retail media inventory and incremental revenue while creating a better shopper experience and greater brand trust?

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