Topsort Powers OBI’s Next-Generation Retail Media Platform with AI-Powered Ad Server

Topsort, an artificial intelligence (AI) and auction-based retail media infrastructure company that aims to democratize Silicon Valley’s monetization secrets to retailers and marketplaces, today announced that it has been selected by OBI First Media Group, the retail media subsidiary of the OBI Group and leading retail media providers in the Home & Garden sector in Germany, to power the company’s next-generation ad server and retail media capabilities. The new platform replaces OBI’s previous solution and ushers in a new era of intelligent, scalable, and performance-optimized advertising. 

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