Expert Mode from The Agile Brand Guide®

Expert Mode: The New Retail Imperative: Thriving on Real-Time Data Agility

Dec 6, 2025

The old playbooks, the reliable dashboards, and the comfortable strategies of yesterday are proving to be liabilities today. In this environment, agility isn’t just a buzzword; it’s the fundamental requirement for survival and, more importantly, for dominance. The question is no longer *if* we need to adapt, but *how*…

The Agile Brand with Greg Kihlström

#751: Traject Data CEO Rochelle Thielen on the role of data in retail

Oct 15, 2025

Today, we’re going to talk about the critical role of real-time data in navigating the complexities of modern retail, from combating fraud and unauthorized sellers to personalizing the customer journey and staying ahead of the competition. To help me discuss this topic, I’d like to welcome, Rochelle Thielen, CEO…

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