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Yesterday’s MarTech, AI & CX News | September 30, 2026

Sep 30, 2026

Martech news Sept. 29, 2026: Usercentrics finds 17% grant AI data access reluctantly, Braze ships AI campaign QA, and Alchemer says 43% would pay for humans.

Usercentrics logo

“Resigned consent”: new global study finds consumers grant AI access reluctantly more than twice as often as willingly

Sep 29, 2026

New findings from Usercentrics’ State of Digital Trust Research 2026 reveals resignation, not refusal, as the hidden risk behind AI adoption numbers, with German consumers granting access more reluctantly than any market surveyed.

Usercentrics logo

Usercentrics Study: 78% of U.S. Consumers Say They’d Abandon a Brand Over Data Misuse

Jul 21, 2026

Second annual State of Digital Trust report finds American consumers acting on privacy concerns faster than regulators — and putting the burden of trust squarely on brands

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