Leading with Data and Harnessing AI with Jim Iyoob
Your host, Greg, engages in a fascinating conversation with Jim Iyoob, a visionary in customer experience and AI integration. Discover how artificial intelligence and data-driven strategies…
Marketing complex products and services takes a methodical approach
Marketing complex products and services can be a challenging task. These types of products often require a deep understanding of technical details and can be difficult…
The importance of a marketing measurement framework
As businesses become more analytics-driven and consumers continue to move online, marketers need a sound system or framework that will guide their marketing activities. A marketing…
450: #450: Black Friday Special: Real-time Data & AI for In-store Retail Operations, with Joe Shasteen, RetailNext
We are presenting our 2nd annual Black Friday special episode, where we focus on an aspect of retail, looking back on the current year, as well…
The impact of artificial intelligence on content marketers
Artificial Intelligence (AI) has been a topic of discussion in various industries, including marketing. In a recent survey conducted by Content Marketing Institute, it was found…
S1 | 15: Intrapreneurship and fostering innovation from within, with Shane Pahl
In this episode, Adam Chen interviews Shane Pahl, a consultant by trade and organizational anthropologist by training. We discuss such heady topics as defining what intraprenuership…
The impact of artificial intelligence on content creation and SEO
There has already been an impact of AI on content creation and Search Engine Optimization (SEO) and this will continue to grow, particularly with the emergence…
449: #449: Making better proposals with Joe Ardeeser, Smart Pricing Table
Today we’re going to talk about proposals – love them or hate them, they are a requirement for so many companies, consultancies, and consultants to get…
