Distilling the essence of the CX World Games with Christopher Brooks
Welcome to another engaging episode of the CX Goalkeeper Podcast! Today, we’re thrilled to present “Distilling the Essence of CX: The CX World Games with Chris Brooks.” Dive deep into the world of Customer Experience (CX) with our esteemed guest,…
CustomerThink: Best approaches for a strong first-party data strategy
This article was written by Greg Kihlström for CustomerThink. Preparing for a first-party data strategy is crucial for brands in today’s evolving landscape of data privacy regulations and cookie deprecation.
E-commerce marketplaces are becoming more essential for merchants
E-commerce marketplaces have become essential for merchants in today’s highly competitive era of e-commerce.
Personalizing the Customer Journey for Greater Engagement
Today we’re going to talk about Customer Journey Orchestration with a focus on SMS and messaging to help brands drive greater customer engagement and personalize the customer experience for consumers that quickly grow impatient by being saturated with impersonal messages from the brands they support. In fact, according to…
Achieving greater flexibility and efficiency with a headless architecture
One of the main advantages of headless architecture is the ability to use best-in-class components. With a traditional monolithic architecture, all the components are tightly integrated, making it difficult to change or upgrade individual components without affecting the entire system.
447: #447: Innovation in content marketing with Deane Barker, Optimizely
I am here at Opticon 2023, Optimizely’s annual conference, here in San Diego, California where there have been a lot of exciting announcements, and we’re going to get to at least a few of those today. Innovation and creativity don’t happen in a…
Customer experience drives business growth
Customer experience is a critical factor in driving business growth.
S1 | 14: Using LinkedIn for career and company success with Brynne Tillman
LinkedIn is increasingly becoming a critical tool for sales and business. Add in AI, and now it’s taking it to a whole different level. Companies that promote and support employee engagement and usage, especially thriving sales organizations that leverage social selling strategies, are reaping strong rewards. Where is it…
Measuring success in a purpose-led business
Measurement of success in purpose-led businesses is, as you would imagine, just as important as in any other organization.
446: #446: Planning marketing headcount budgets for 2024 with Sue Keith, Ceres Talent
In this special episode, brought to you by Ceres Talent, a marketing staffing agency run by modern-day marketing matchmakers, we’re going to talk about planning for 2024, and what the experts are seeing as marketing leaders are identifying hiring…
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