#568: Digital signage and brand strategy with Misty Chalk, BrightSign
Welcome to today’s episode, where we’re diving into the dynamic world of digital signage with Misty Chalk, Vice President of Sales, Americas at BrightSign. We’ll explore how digital signage is transforming brand strategies and customer experiences across various industries.
Netflix Adds Data Clean Room Capabilities
Netflix has partnered with clean room suppliers Snowflake, InfoSum, and LiveRamp to create a secure and privacy-safe environment for our members and advertisers.
Coupa Rolls Out AI-Driven Features to Simplify Business Operations
Coupa, the margin multiplier company, unveiled over a dozen AI-driven innovations – amounting to more than 100 throughout the platform – to help companies optimize process efficiency, improve productivity, and make it easier for employees to do their jobs, freeing them up to work on higher-value initiatives.
The power of listening to user clickstream data in e-commerce
Listening to user clickstream data to understand customer behavior and preferences can yield greater benefits than traditional methods. By analyzing what users are clicking on, adding to cart, purchasing, and abandoning within the e-commerce buyer’s journey, businesses can gain valuable insights into what products are attractive to their customers.…
#36: Branding in a Rapidly Changing World
This episode digs into rapid change and shows how branding – both personally and professionally, drives positive results in a world where the only constant is change. In this episode of Brand the Change, Bonnie Habyan chats with two of USA Today’s…
#36: Branding in a Rapidly Changing World with Kelly Andresen and Jenny Huang, USA Today
This episode digs into rapid change and shows how branding – both personally and professionally, drives positive results in a world where the only constant is change. In this episode of Brand the Change, Bonnie Habyan chats with two of USA Today’s leaders, Kelly Andresen, President, USA Today National…
#9: One Amazing Thing About Bonsai Data Solutions with Matt Butler
Which measurement method do you need: Multi-Touch Attribution, Incrementality Modeling, or Matched Market Testing? What if you want them all? My guest today will show you how to do just that. Welcome to One Amazing About Bonsai Data Solutions. Today, host Greg Kihlström welcomes Matt Butler, Co-Founder & CEO…
Contentful Signs Definitive Agreement to Acquire Ninetailed
Contentful, a leading composable content platform trusted by more than 4,200 customers, today announced it has signed a definitive agreement to acquire Berlin-based Ninetailed, the pioneer of structured content personalization and experimentation. This move will allow Contentful to offer its customers a scalable, AI-driven personalization solution that’s already integrated…
The argument for open source solutions in the enterprise
Organizations of all types are constantly faced with the challenge of staying ahead of the curve and adapting to new technologies and trends. One of the key debates that has emerged in recent years is the use of proprietary versus open source solutions, particularly within highly regulated sectors.
CREATE HYPER-PERSONALIZED INTERACTIONS THAT MATTER
This episode of the CX Goalkeeper Podcast features an insightful conversation with Michael Obermaier. The discussion focuses on creating hyper-personalized interactions that matter. Michael shares invaluable strategies and practical examples from…
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