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Data Enrichment Meets Autonomous MarTech: Apollo Integrated into HubSpot’s New Breeze Prospecting Agent

Apr 16, 2026

Apollo has been selected as a data provider for HubSpot’s newly updated Breeze Prospecting Agent. Currently in public beta, the agent is designed to handle the entire prospecting cycle—from identifying the right accounts to sourcing contacts and executing outreach.

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Azira Named “Data Solution of the Year for Marketing” for Turning High-Quality Location Data into Real-World Marketing Performance

Apr 16, 2026

Data Breakthrough Awards honor leading data intelligence platform for innovation in analytics, AI, DataOps, and next-generation data technologies

Bridging the AI Quality Gap: Essential Strategies for Enterprise Leaders in 2026

Applause: Bridging the AI Quality Gap: Essential Strategies for Enterprise Leaders in 2026

Apr 16, 2026

While organizations are quickly deploying AI features to capitalize on efficiency gains, a widening “quality gap” is emerging between the pace of AI development and the capacity to rigorously test it. This gap directly leads to costly rollbacks and diminished user value, as highlighted in the The State of…

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Shutterstock Expands Commercial-Ready GenAI Solutions with AI Video Generator

Apr 16, 2026

An integrated creative system where premium content and AI converge to deliver high-quality, licensable outputs

Yesterday's News - almost-daily marketing technology, AI, CX, and more

Yesterday’s Marketing Technology & AI News — April 16, 2026

Apr 16, 2026

The dominant theme is (wait for it…) agentic AI: autonomous systems that don’t just generate content or surface insights, but take action, trigger workflows, and make decisions without human intervention at each step. Salesforce, GrowthLoop, Adobe, Demandbase, GoodData, Airship, and a dozen e-commerce platforms all announced agentic capabilities on…

Expert Mode from The Agile Brand Guide®

Expert Mode: Navigating the New Performance Marketing Landscape in an Era of Uncertainty

Apr 16, 2026

We are contending with an economic climate that has made consumers more deliberate and discerning, a technological revolution in the form of generative AI that is fundamentally reshaping product discovery, and the slow, inevitable erosion of the third-party cookie, a tool that has been a bedrock of digital advertising…

Cyware Survey Reveals 77% of Security Professionals See the Urgent Need for Controlled, Agentic AI in Intel-Driven Security Workflows

Cyware Survey Reveals 77% of Security Professionals See the Urgent Need for Controlled, Agentic AI in Intel-Driven Security Workflows

Apr 15, 2026

Survey highlights industry progress in governance, workflow integration, and operational readiness as organizations adopt agentic AI in security operations

Adobe Real-Time CDP

Adobe Ushers in a New Era of Creativity with New Creative Agent and Generative AI Innovations in Adobe Firefly

Apr 15, 2026

Today, Adobe (Nasdaq: ADBE) – the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms – unveiled Firefly AI Assistant, powered by Adobe’s creative agent, that brings the power of Adobe’s creative tools into a single conversational interface.

The Data Readiness Imperative: Unlocking AI Value in the Enterprise

Cloudera: The Data Readiness Imperative: Unlocking AI Value in the Enterprise

Apr 15, 2026

According to the Cloudera Data Readiness Index 2026, a survey of over 1,200 IT leaders, 79% of data-backed initiatives are hindered because organizations cannot access 100% of the data needed across environments (Cloudera, 2026). This article examines the critical components of data readiness, identifies common roadblocks, and outlines strategies…

Yesterday's News - almost-daily marketing technology, AI, CX, and more

Yesterday’s Marketing Technology & AI News — April 15, 2026

Apr 15, 2026

The marketing technology industry is undergoing a structural repricing of what AI is worth — and who pays for it. Three distinct forces are converging simultaneously, and CMOs need to …

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