Confident Nonsense: Drift Happens: When Models Go Stale
Have you ever shipped an AI capability that looked great on launch day, then quietly started making your customer experience worse, one “personalized” suggestion at a time? This is the part of the AI story that rarely shows up in vendor demos. A model can be well-designed, thoroughly tested,…
SugarCRM Unveils New Brand Identity as SugarAI, Declaring the Next Generation of CRM
Company introduces a bold vision for CRM as a system of action, helping revenue teams focus, decide, and act with confidence and clarity
Uniform Appoints Industry Veterans to Accelerate Next Phase of Growth
Uniform, a leader in digital experience management, announced the appointment of Gary Roberts as Board Director and Jason Crea as VP of Growth, strengthening the company’s leadership as it executes on ambitious global growth plans.
8×8 Brings Agentic AI Natively to the 8×8 Platform for CX
8×8 AI Studio, now in early availability, lets any team build and deploy next-gen AI agents on the 8×8 Platform for CX through natural language conversation
StackAdapt Launches Industry First Live Events Campaign Workflow for CTV
New capability helps advertisers plan, pace, and activate campaigns around live sports moments with greater transparency and control
Sprinklr Unveils Next Wave of AI‑Native Customer Experience Innovation with Spring ’26 (26.4) Release
As AI Agents autonomously resolve more customer issues and deliver measurable business outcomes, Sprinklr’s new autonomous evaluation capability provides transparent, test‑backed, explainable validation — helping teams understand, trust, and continuously improve agent performance.
Optimizely Recognized as a Leader for the 9th Year in a Row in Gartner® Magic Quadrant™ for Content Marketing Platforms
Optimizely, the leading digital experience platform (DXP) provider, today announced it has been named a Leader in the 2026 Gartner® Magic Quadrant for Content Marketing Platforms. Gartner recognized Optimizely as a Leader for the ninth consecutive year*.
#844: adMarketplace’s John Nitti on GEO and the future of paid search
For years, the search landscape has been relatively stable, but generative AI is rewriting the rules of how consumers find information and how brands can connect with them at the moment of intent. Today, we’re going to explore what this means for the future of advertising, the new commercial…
Opal Launches Gem to Banish the “Alignment Tax,” Delivering an Antidote to AI Overwhelm
Built on More than a Decade of Expertise with Global Enterprises, Opal’s AI Co-Pilot Enables Brand Alignment at Scale.
BERA.ai: Beyond Utility: Cultivating Personal Connection for Gen Z Payment Loyalty
In the report, Why Personal Connection with Gen Z Is Becoming an Advantage for Payment Brands, Analysis across more than 2,000 brands by BERA shows that Personal Connection explains over half of the variance in overall brand equity among Gen Z. This correlation intensifies within finance, banking, and digital…
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