My Courses
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Talon.One Introduces Unified Incentives Protocol to Bridge Loyalty and Agentic Commerce
Talon.One, a provider of enterprise promotion and loyalty technology, has announced the launch of its Unified Incentives Protocol (UIP). The initiative aims to standardize how brand incentives—such as discounts, loyalty points, and rewards—are communicated to and processed by AI shopping agents.
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#806: NiCE Cognigy VP of Marketing Alan Ranger on agentic customer service
Today, we’re going to talk about the next evolution of AI in customer service. As more companies turn to automation to manage scale and efficiency, the real challenge isn’t just implementing a chatbot; it’s ensuring that technology actively solves problems and enhances the customer relationship, rather than just deflecting tickets. To help me discuss this…
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Fans Favorite: Pivoting Strategies For Tough Customers & Tough Employees
In this episode, Marilyn Suttle shares practical strategies for dealing with tough customers and employees while creating a work environment where everyone thrives. From her groundbreaking book, Who’s Your Gladys?, …
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YouGov releases Best Brand Rankings 2026, revealing the strongest brands in the US and worldwide
ouGov today released its Best Brand Rankings 2026, revealing the top 50 brands globally and highlighting the companies that consumers rate most highly in the United States and around the world.
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Adeptia Unveils New Accelerator Pack for Retirement Benefits Enrollment, Transforming Disconnected Enrollment Data into Validated, Record-Ready Inputs
Adeptia Automate helps financial services teams move from manual processing to scalable, intelligent data automation
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The End of ‘Do Not Reply’ and the Dawn of Agent-Powered Marketing
he verdict is in: the campaign-centric, siloed approach to marketing is a strategic dead end. In its place, a new paradigm is emerging—one built on continuous, bi-directional, and adaptive conversations. This isn’t about simply adding a new channel or a chatbot to a landing page. It’s a fundamental rewiring of the enterprise, powered by unified…
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Expert Mode: Beyond the Hype—Putting AI to Work in the Real Economy
As marketing leaders, we are inundated with conversations about AI. The narrative is often dominated by generative models crafting clever ad copy, AI-powered personalization engines optimizing customer journeys, and predictive analytics forecasting the next market trend.
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#805: Omnissa CMO Renu Upadhyay on balancing AI innovation with org chart disruption
Today, we’re going to talk about a critical tension point in the modern enterprise: Marketing is moving at the speed of AI, adopting powerful, often low-code tools to drive results. But this speed creates new complexities and risks, disrupting traditional roles and processes. Success is no longer just about having the best tech stack; it’s…
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Introducing the Klaviyo app in ChatGPT
Klaviyo announced the launch of the Klaviyo app in ChatGPT, a new integration that gives marketers instant access to their Klaviyo data right inside ChatGPT.
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HumanX and Crunchbase: The AI Investment Surge and its Strategic Implications
According to the HumanX + Crunchbase 2025 AI Funding Report, AI companies collectively pulled in $211 billion, capturing half of all global venture capital and nearly doubling the $114 billion raised in 2024. A substantial 77% or $163 billion of this funding went into megadeals of $100 million or more across 233 companies .
