CustomerThink: Improving Customer Loyalty Through Data Minimization
This article was written by Greg Kihlström for CustomerThink. Despite living in an era data is heralded as the new currency, a counterintuitive movement is gaining…
CustomerThink: Elevating the Customer Experience with a Continuous Improvement Approach
Continuous improvement in customer experience (CX) is paramount for organizations aiming to maintain their edge when competition is fiercer than ever. With consumers having unprecedented access…
Data fragmentation inhibits AI’s potential
As artificial intelligence grows in importance, it reinforces the idea that organizations must prioritize access, visibility, and action with data. It drives decision-making, informs strategies, and…
Remembering the customer in your CJO efforts
It might feel like it goes without saying, but make sure you are keeping the customer front and center in your customer journey orchestration (CJO) efforts.…
Getting customer feedback is only the beginning
Responding to feedback is important for businesses to improve their customer experience. In today’s digital age, customers have numerous platforms to voice their opinions and share…
Better data equals a better customer experience
Data improves customer experience by providing retailers with valuable insights and information that can be used to enhance various aspects of their operations.
Welcoming The Delighted Customers Podcast to The Agile Brand family
The Delighted Customers Podcast with Mark Slatin interviews the top thinkers and practitioners in the industry and provides insights that are practical and actionable—not just hypothetical…
Forbes: The Hidden Costs of Inefficient Ways of Working
Who among us hasn’t heard this phrase, or even uttered ourselves from time to time: “but that’s the way we’ve always done it.” After all, there…
