Better data equals a better customer experience
Data improves customer experience by providing retailers with valuable insights and information that can be used to enhance various aspects of their operations.
Welcoming The Delighted Customers Podcast to The Agile Brand family
The Delighted Customers Podcast with Mark Slatin interviews the top thinkers and practitioners in the industry and provides insights that are practical and actionable—not just hypothetical…
Forbes: The Hidden Costs of Inefficient Ways of Working
Who among us hasn’t heard this phrase, or even uttered ourselves from time to time: “but that’s the way we’ve always done it.” After all, there…
MarTech: Continuous improvement and innovation: Successful customer journey operations
This article was written by Greg Kihlström for MarTech. Learn the essentials of feedback loops, experimentation and agility to deliver continuous improvement in customer journey operations.
CMSWire: Change Management Challenges: Get Rid of Debt!
This article was written by Greg Kihlström for CMSWire. To thrive as a business and rise to change management challenges, you need to dig out of…
CustomerThink: Best approaches for a strong first-party data strategy
This article was written by Greg Kihlström for CustomerThink. Preparing for a first-party data strategy is crucial for brands in today’s evolving landscape of data privacy…
CMSWire: AI in the Workplace: Jobs, Creativity, & Ethics at Stake?
If you’re in marketing or customer experience, 30% of your job could be automated by 2030. Shouldn’t you want more rewarding work anyway?
Forbes: Marketing Operations in the Age of AI
This article was written by Greg Kihlström for Forbes Agency Council. AI provides marketers with a great opportunity to manage complex tasks, analyze vast amounts of…
