The Agile Brand Guide to Generative AI

Latest AI Posts

#678: AI gains emotional intelligence with Joshua Goldberg, Zenapse

May 18, 202517 min read

Today we’re exploring the intersection of AI, emotional intelligence, and marketing with Joshua Goldberg, EVP of Strategy at Zenapse. We’ll…

CMSWire: The Growing Role of AI in Experience Management

May 17, 20251 min read

This article was written by Greg Kihlström for CMSWire. AI tools are changing how brands engage with customers. They drive…

CMSWire: AI Can Predict Customer Churn, But Can It Build Trust?

May 14, 20252 min read

This article was written by Greg Kihlström for CMSWire. Brands racing to adopt AI in marketing are finding that human…

Integrating Brand Identity into Agentic AI

May 8, 20255 min read

The integration of artificial intelligence (AI) into customer experience strategies is not just a trend; it is a necessity for…

Generative AI enhances scalable personalization

May 6, 20254 min read

The quest for personalization at scale has been a focal point for brands seeking to connect authentically with consumers. For…