Latest AI Posts
AI’s Paradox: Why Human Creativity, Not Just Efficiency, Builds Brand Loyalty
The promise of AI is palpable: A brand manager clicks ‘Generate’ and an AI console delivers five hundred ad variants…
The Science of Anticipation: Using Data to Predict Customer Needs and Market Moves
You pour resources into campaigns only to see lukewarm results. You stock inventory that gathers dust. You scramble to react…
#687: Customer Experience Design using Generative AI, with Tara DeZao, Pega
Today we are here at PegaWorld 2025 at the MGM Grand in Las Vegas, and we’re exploring how Generative AI-powered…
CMSWire: Are You Ready for Agentic AI Shoppers as Customers?
This article was written by Greg Kihlström for CMSWire. As much as agentic AI promises to make our lives easier,…
#686: Autonomous innovation using predictable AI agents with Peter van der Putten, Pega
Today we are here at PegaWorld 2025 at the MGM Grand in Las Vegas, and we’re going to talk about…