Latest Digital Strategy Posts
Proactive communication builds patient trust
In healthcare, effective communication has emerged as a cornerstone of building trust between patients and providers. The recent podcast discussion…
Email Personalization is Constantly Evolving
Email remains a cornerstone communication tool, despite its long-standing presence as a legacy channel. However, one of the most intriguing…
E-commerce requires brand and sales alignment
In the rapidly evolving landscape of e-commerce, the integration of brand identity and sales strategy is paramount to achieving success.…
Multichannel Strategies Ensure Resilience in Customer Service Operations
Businesses are increasingly reliant on software and technology platforms to facilitate customer interactions. However, the recent spate of high-profile global…
Adapting to AI-driven search results changes
The integration of artificial intelligence (AI) into search engines has marked a seismic shift that brands can no longer afford…