Expert Mode from The Agile Brand Guide®

Expert Mode: Navigating the Hiring Rollercoaster—What Marketing Leaders Need to Know Now

Marketing teams are being stretched, restructured, and reimagined—all while trying to deliver more impact with fewer resources. And in a job market clouded by uncertainty, Sue…

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Earning support through strong internal partnerships

The ability to forge strong partnerships is essential for success. The podcast discussion highlights the importance of building relationships, particularly between different teams within an organization,…

Happy Employees Create Happy Customers: The Interdependence of Employee and Customer Experiences

Happy Employees Create Happy Customers: The Interdependence of Employee and Customer Experiences

The mantra “Happy employees create happy customers” has transcended mere corporate jargon to become a foundational principle for sustainable growth and success. Organizations that understand the…

Integrate customer and employee experiences

Integrating customer and employee experience in the organization

The significance of both customer experience (CX) and employee experience (EX) has become increasingly evident. As organizations strive to create a competitive edge, the integration of…

Network to stand out in chaos

Network to stand out in chaos

In the rapidly changing job market we are experiencing, particularly within the marketing sector, the ability to network effectively has become a crucial skill for professionals…

Hiring uncertainty impacts marketing roles

Hiring uncertainty impacts marketing roles

In marketing, the dynamics of hiring are subject to the whims of economic fluctuations, corporate strategies, and broader societal trends. Let’s explore the current state of…

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Focus on behaviors, not metrics

Organizations often find themselves inundated with an array of metrics designed to gauge performance, customer satisfaction, and employee engagement. However, as highlighted in a recent podcast…

AI empowers frontline employees interactions

AI empowers frontline employees interactions

The role of frontline employees has become increasingly complex. These individuals are often the first point of contact for customers, tasked with not only resolving issues…