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Genesys and Salesforce Launch AI-Powered Customer Experience and Relationship Management Solution

Nov 5, 2023

Genesys®, a leader in AI-powered experience orchestration, today announced a strategic collaboration with Salesforce, the #1 AI CRM, to help businesses bring together their data, agents, bots and communication channels for smarter end-to-end customer and employee experiences.

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New Netlify Composable Web Platform Clears Path to Enterprise Adoption of Composable Web Architecture

Oct 19, 2023

Today at Compose 2023, Netlify, known for, creating Jamstack and reimagining modern web development, announced the Netlify Composable Web Platform, an industry-first platform for enterprises to build and implement modern, composable web architecture.

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Optimizely Kicks Off Annual User Conference Opticon in San Diego Amidst a Banner Year of Growth

Oct 11, 2023

The flagship event, which arrives during a period of significant growth for Optimizely, brings together over 1,100 leaders of technology, media, business, and brands for three days of timely discussion on how emerging technologies are impacting the future of digital experience. 

The Agile Brand Guide to Marketing Measurement and Analytics

New Agile Brand Guide provides a proven framework for marketers to utilize KPIs and metrics for improved results

Oct 10, 2023

In this latest book in the best selling Agile Brand Guide series, the successful measurement of single and multi-channel marketing efforts is explored.

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Aircall’s new AI Starter Package Empowers SMBsto Elevate and Better Control Their Customer Experience

Oct 5, 2023

Aircall, the phone and communication platform, today supercharges its AI capabilities to embark on the next stage of its AI journey in harmony with its vision for the future of AI. This follows the launch of its AI-supported transcription feature launched in April 2023, and which has already enabled customer-facing teams…

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Botify Announces New Measurement Model for Calculating Return on Organic Search Spend 

Oct 3, 2023

Return on Organic Search Spend (ROSS). The new calculation model sets the industry standard for how enterprise brands and marketers measure and enhance their marketing investments.

Cloudinary Studio adds AI Features to its DAM

Cloudinary adds new AI capabilities to its DAM Platform

Oct 2, 2023

Cloudinary Studio allows non-technical users to harness the power of AI to create engaging customer experiences at scale while improving internal efficiency and reducing time-to-market

The Innovation Economy podcast

New Podcast from The Agile Brand discusses the factors driving business innovation

Sep 7, 2023

The Innovation Economy podcast looks at the factors that drive business growth, including how people, processes, platforms, and places work together to create the future of work, and launches September 7, 2023.

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HubSpot unveils HubSpot AI and new Sales Hub at INBOUND2023

Sep 6, 2023

At INBOUND 2023, HubSpot unveiled HubSpot AI, our new set of platform-wide AI-powered products and features to help customer-facing teams unlock productivity, harness data for improved performance, and create deeper connections with customers.

Agile Brand Guide to Conversational Marketing

Capitol Communicator Features Latest Agile Brand Guide on Conversational Marketing

Aug 8, 2023

In this latest book in the best selling Agile Brand Guide series, the successful planning, implementation, and optimization of several types of real-time communication with customers into an organization’s marketing technology stack is explored.