Agile Brand Guide to Conversational Marketing

Capitol Communicator Features Latest Agile Brand Guide on Conversational Marketing

Aug 8, 2023

In this latest book in the best selling Agile Brand Guide series, the successful planning, implementation, and optimization of several types of real-time communication with customers into an organization’s marketing technology stack is explored.

Agile Brand Guide to Conversational Marketing

New Agile Brand Guide helps marketers have more compelling real-time interactions with their customers

Aug 8, 2023

The latest book in its Agile Brand Guides series educates marketers on how to design, build, and implement chat bots, conversational AI, and live chat to improve the customer experience

The Agile Brand Guide to AI & Marketing

Agile Brand Guide Named to Marketing AI Institute’s Best Books on AI in 2023 List

Aug 2, 2023

We are thrilled to announce that the Marketing AI Institute has named Greg Kihlström’s The Agile Brand Guide to AI & Marketing to their list of “The Very Best Books on AI in 2023” now available on their website.

The Agile Brand Guide to Marketing Operations

Capitol Communicator: The Agile Brand releases the latest book in its Agile Brand Guides series to educate marketers on how to build and optimize high-performing teams, processes and platforms

Jul 12, 2023

The book explores how marketing leaders and aspiring leaders can be successful in their implementation of high-performing and continuously improving marketing teams and includes insights and interviews with some of the thought leaders in marketing and customer experience. It features a foreword by Tommi Marsans, Verizon Business Group Transformation…

The Agile Brand Guide to Marketing Operations

New Agile Brand Guide helps marketers create a winning operational model to deliver better marketing and customer experiences

Jul 11, 2023

In this latest book in the best selling Agile Brand Guide series, the successful planning, implementation, and optimization of Marketing Operations is explored

The Agile Brand Guide to MarTech Stack Evaluation

Capitol Communicator: The Agile Brand Guide to MarTech Stack Evaluation

Jun 14, 2023

Capitol Communicator featured the latest in The Agile Brand Guide series, just released today.

The Agile Brand Guide to MarTech Stack Evaluation

New Agile Brand Guide helps marketers create a winning marketing technology infrastructure in their organization

Jun 13, 2023

The Agile Brand Guide releases the latest book in its series to educate marketers on how to design, build, and implement a high-performance marketing technology stack

House of the Customer

House of the Customer Book Review by Matthew Egol

Jun 2, 2023

Greg Kihlström’s House of the Customer was reviewed by Matthew Egol of JourneySpark consulting.

Agile Brand Guide to Agile Marketing Implementation

The Agile Brand Guide helps marketers successfully implement Agile Marketing in the enterprise

May 2, 2023

In this fifth book in the best selling Agile Brand Guide series, the successful adoption and improvement of Agile marketing practices within an organization is explored, and both challenges and opportunities are illustrated in practical ways that marketing teams can factor in as they implement Agile Marketing in their…

Destination CRM

Destination CRM: House of the Customer by Greg Kihlström is Required Reading

Apr 26, 2023

In this interview with Kihlström, CRM editor Leonard Klie uncovers how building a customer- and employee-focused company is like constructing a house.


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