#755: Sitecore CMO Michelle Boockoff-Bajdek and Microsoft’s Talisha Padgett on designed intelligence for marketing
Today, we’re going to talk about the intentional design of our marketing future. We’ll explore how leading brands are moving beyond the hype of AI to build practical, collaborative frameworks between humans and machines, shifting from outdated customer segments to…
#754: Robin Ross on what happens to retail when your best customers are AI agents
Today, we are recording live at MAICON – the Marketing AI Conference – in Cleveland, Ohio, and we’re going to talk about a concept that’s moving from science fiction to strategic planning: agentic commerce. This is the world where AI…
#753: Wrike CMO Christine Royston on building marketing teams for agility
Today, we’re going to talk about how leading marketing organizations are leveraging AI and collaborative work management to not only survive but thrive in today’s dynamic landscape. To help me discuss this topic, I’d like to welcome, Christine Royston, Chief…
#752: Microsoft Azure Core CTO Marcus Fontoura on innovation and the platform mindset
Today, we’re going to talk about the power of a platform mindset in driving innovation and achieving true agility within large organizations. To help me discuss this topic, I’d like to welcome, Marcus Fontoura, Technical Fellow at Microsoft, as CTO…
#751: Traject Data CEO Rochelle Thielen on the role of data in retail
Today, we’re going to talk about the critical role of real-time data in navigating the complexities of modern retail, from combating fraud and unauthorized sellers to personalizing the customer journey and staying ahead of the competition. To help me discuss…
#750: MOO’s Corin Mills on the strength of physical marketing in the digital age
Today, we’re going to talk about the surprising resurgence of physical marketing in the digital age and how it can be a powerful tool for building brand loyalty and driving business growth. To help me discuss this topic, I’d like…
#749: Data Axle CEO Andrew Frawley on using identity resolution for stronger customer relationships
Are you building a brand that’s building customer relationships—and the data behind them—to last or one that’s just trying to keep up with today’s omnichannel consumer? Agility requires not just …
#749: Using identity resolution for stronger customer relationships with Andrew Frawley, CEO of Data Axle
Today, we’re going to talk about the critical role of data reliability and identity resolution in building an agile brand. To help me discuss this topic, I’d like to welcome, Andrew Frawley, CEO at Data Axle.
#748: Markup AI CEO Matt Blumberg on creating a winning AI-supported content strategy
How can large organizations harness the power of AI for content creation while simultaneously mitigating the risks that come with exponentially scaling content volume and velocity? Agility requires adaptation to …
#748: Building a strong AI-supported content strategy with Matt Blumberg, Markup AI
Today, we’re going to talk about navigating the exciting but often treacherous landscape of AI-driven content creation. The sheer volume of content being generated presents unprecedented challenges for maintaining quality, consistency, and brand integrity. To help me discuss this topic,…
#747: Shutterfly’s Chip Lewis on building a strong content strategy by listening to customers
Is your content strategy guided more by hunches than data? Agility requires being nimble enough to adapt everything from a single post to key components of your content strategy based …
#747: Building a strong content strategy by listening to customers with Chip Lewis, Shutterfly
Today, we are in New York City at Contentsquare’s CX Circle and we’re going to talk about listening to what your customers want and how they interact with your content to help a brand create the strongest possible content strategy.…