#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference
With AI adoption on the rise, how should businesses balance their optimism with the challenges of regulation and ethics? Today,…
#621: The evolving buyer’s journey with Liz Robillard and Kristin Schoenstein, WBR
eTail Palm Springs is coming up soon – February 24-27 in Palm Springs, CA, and I can’t wait – make…
#620: How small businesses continue to thrive with Emily Washcovick, Yelp
In an era where a few large organizations seemingly dominate with their vast resources, how can small businesses rise above…
#619: Knowing which of your marketing dollars are working, with Mike True, Prescient AI
Are you sure you know where your marketing dollars are making the biggest impact? In an omni-channel world, pinpointing where…
#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP
Today, we’re excited to welcome Nick Gernert, CEO of WordPress VIP, the world’s leading content management system. With extensive experience…
#617: Small changes that make big differences to marketing results with Jay Schwedelson, SubjectLine.com
Today we’re exploring the art of finding small changes with big impacts in marketing with Jay Schwedelson, Founder of SubjectLine.com,…
#616: Synthetic personas in market research with Ali Henriques, Qualtrics
What if the future of market research isn’t human at all but relies on AI-generated personas to mimic real-world consumers?…
#615: Is Black Friday still the star of the holiday season? Featuring Joe Shasteen, RetailNext
Today, we’re thrilled to welcome Joe Shasteen, Global Manager of Advanced Analytics at RetailNext. Joe is here to share insights…
#614: How trust, community, and courage are reshaping brands with Chris Savage, Wistia
If you’re not thinking about influencers and community advocates in your marketing, you might be missing a huge opportunity to…
#613: Building brands through collaboration, innovation, and sustainability with Eric Liedtke, Under Armour
Today we’re going to talk about the power of collaboration, innovation, and sustainability in building brands that make a huge…
#612: Shared understanding of business needs with Patty Soltis, Upwork
As a leader, it’s not enough to simply provide clear instructions of what you want done. Today we’re going to…
#611: Optimizing e-commerce content with Ashlyn Fulton, D’Addario
Is your e-commerce content working as hard as it should be? In a rapidly evolving digital landscape, strong content creation…