Guide to: Artificial Intelligence (AI)

The latest articles, wikis, podcasts, books, and more about AI


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More Books About Artificial Intelligence

AI Isn’t a Goal (or a Strategy)

AI Isn't a Goal (or a Strategy) by Greg Kihlström

How Real Marketers Turn Algorithms into Actual Outcomes Stop treating AI like a magic lamp; start making it earn its seat at the budget table.…

Using AI in Marketing

Using AI in Marketing: An Introduction by Greg Kihlström

In today’s dynamic marketing landscape, artificial intelligence (AI) stands at the forefront of innovation, offering unprecedented opportunities for marketers. This book enables marketing professionals to…

The Agile Brand Guide®: Generative AI

The Agile Brand Guide®: Generative AI

While there is a lot of conversation around artificial intelligence (AI) and its potential applications in marketing and customer experience, there are still more question…

House of the Customer by Greg Kihlström


Podcast Episodes About Artificial Intelligence


Summary

Artificial intelligence is not just a buzzword, but a technology that is already transforming the marketing industry. From personalization to automation, AI is changing the way marketers work and interact with customers. While there are downsides to the technology, such as privacy concerns and job losses, the potential benefits are too great to ignore. In the coming years, we can expect to see even more innovative uses of AI in marketing.

The Agile Brand Guide
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