Yesterday’s Marketing Technology News | April 1, 2026
Yesterday’s press releases paint a picture that is simultaneously exciting and sobering for CMOs. The volume of AI announcements is accelerating, but the gap between vendor capability claims and organizational readiness to deploy them is widening — not closing. Three structural tensions define what these announcements actually mean for…
Truthset Launches Integration with Databricks via Delta Sharing to Provide Marketers Advanced Data Accuracy and Quality Controls
The partnership gives brands, agencies, and publishers the ability to evaluate and tune the accuracy of consumer data to increase profitability
Databricks Grows >55% YoY, Surpasses $4.8B Revenue Run-Rate, and is Raising >$4B Series L at $134B Valuation
Company accelerates investments in Agent Bricks, Lakebase and Databricks Apps to power Data Intelligent Applications
Databricks is Raising $10B Series J Investment at $62B Valuation
Databricks, the Data and AI company, today announced its Series J funding. The company is raising $10 billion of expected non-dilutive financing and has completed $8.6 billion to date. This funding values Databricks at $62 billion and is led by Thrive Capital. Along with Thrive, the round is co-led by Andreessen Horowitz, DST Global, GIC,…
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