OX’s Jenna Kennedy and Guy Gunter Home’s William Webster on B2B and B2C in one storefront: B2B is built into Shopify Plus, real-time pricing and inventory weren’t

OX’s Jenna Kennedy and Guy Gunter Home’s William Webster on B2B and B2C in one storefront: B2B is built into Shopify Plus, real-time pricing and inventory weren’t

Aug 17, 2026

Jenna Kennedy of Office of Experience and William Webster of Guy Gunter Home on running trade and consumer commerce on a single Shopify Plus storefront.

Get Yesterday's News By Email

* indicates required
Please select all the ways you would like to hear from The Agile Brand, LLC:

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please click the link in our footer.

By clicking below to subscribe, you acknowledge that your information will be transferred to our marketing platform Mailchimp for processing. Learn more about Mailchimp's privacy practices.

Catch the latest episodes of our shows

One Amazing Thing About NavMe with Suhas Malempati
One Amazing Thing

One Amazing Thing About Eikona with Nir Weingarten

Treasure AI Chief Product and Growth Officer Rafael Flores on evolving CDPs to activation platforms
The Agile Brand with Greg Kihlström

Treasure AI Chief Product and Growth Officer Rafael Flores on evolving CDPs to activation platforms

CareFirst CMO Mack McGee on building the total experience across customers and employees
The Agile Brand with Greg Kihlström

CareFirst CMO Mack McGee on building the total experience across customers and employees

Front’s Kevin Yang on maximizing both speed and coordination
The Agile Brand with Greg Kihlström

Front’s Kevin Yang on maximizing both speed and coordination

From Ai4: Dataiku CMO Mark Abramowitz on speed versus agility in AI adoption
The Agile Brand with Greg Kihlström

From Ai4: Dataiku CMO Mark Abramowitz on speed versus agility in AI adoption


Listen to the latest episode of The Agile Brand podcast here:

The Agile Brand Guide®
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.