Tag: Optimizely

  The following was transcribed from a recent interview on The Agile Brand with Greg Kihlström podcast.  Listen to the Episode Prefer to listen? Click play below to listen to the episode.  Today’s customer is on multiple devices and channels, and wants a seamless experience as they interact with…

Today’s customer is on multiple devices and channels and wants a seamless experience as they interact with brands whenever, wherever, and however they want. This can provide challenges for even the most customer-centric brands, which require…

Today we’re going to talk about the growing need for businesses to adapt to heightened customer experience expectations. Between a continually changing business environment, to increasingly sophisticated consumers, this presents a need for companies…