#763: Pega CTO Don Schuerman on how AI can pay down tech debt and accelerate digital transformation

Agile Brand Guide on November 6, 2025

Today, we’re going to talk about moving beyond the hype we’re so used to hearing about AI and into the practical, high-impact world of agentic AI. We’ll explore how this approach can help large organizations finally tackle their technical debt, not by ripping and replacing, but by understanding and redesigning from the inside out, fostering a new level of collaboration between business and IT along the way.

To help me discuss this topic, I’d like to welcome, Don Schuerman, CTO at Pega.

Pega’s AI Strategy Powers Continued Acceleration in Q2 2025

Agile Brand Guide on July 22, 2025

Annual Contract Value (ACV) grows 16% year over year as reported and 14% in constant currency
Pega Cloud ACV increases 28% year over year as reported and 25% in constant currency
Pega Cloud backlog increases 30% year over year as reported and 26% in constant currency
Cash flow from operations and free cash flow grow over 30% year over year

Pega Signs Five-Year Strategic Collaboration Agreement with AWS to Reimagine Legacy Transformation

Agile Brand Guide on July 14, 2025

Pega today announced it has signed a five-year strategic collaboration agreement (SCA) with Amazon Web Services (AWS). The collaboration will empower clients to harness the power of Pega products with AWS advanced generative AI services. This includes leveraging Amazon Bedrock and AWS Transform with Pega Blueprint™ to accelerate legacy modernization projects, freeing enterprises from time-consuming and resource-draining technical debt and opening the door for agentic automation across enterprise workflows.

Expert Mode: How Generative AI is Rewriting the Rules of Customer Journey Planning

Agile Brand Guide on June 24, 2025

In a time when marketers are told to “move fast and personalize everything,” the pressure to build meaningful, measurable customer journeys—before the competition even drafts wireframes—has never been higher. At PegaWorld 2025 in Las Vegas, the buzz wasn’t about the latest buzzword. It was about something far more pragmatic and, frankly, overdue: designing customer experiences before writing a single line of code. Tara DeZao, Senior Product Marketing Director at Pega, joined us to talk about how generative AI is helping marketers and developers prototype the entire experience upfront, using tools like Pega’s Customer Engagement Blueprint.

#687: Customer Experience Design using Generative AI, with Tara DeZao, Pega

Agile Brand Guide on June 8, 2025

Today we are here at PegaWorld 2025 at the MGM Grand in Las Vegas, and we’re exploring how Generative AI-powered prototyping can help organizations visualize and refine the full customer journey before it’s built — and why tools like Pega’s Customer Engagement Blueprint are changing how brands think about strategy, customer-centricity, and innovation.

To walk us through this, I’d like to welcome back to the show Tara DeZao, Sr. Product Marketing Director at Pega.

#686: Autonomous innovation using predictable AI agents with Peter van der Putten, Pega

Agile Brand Guide on June 5, 2025

Today we are here at PegaWorld 2025 at the MGM Grand in Las Vegas, and we’re going to talk about how enterprises are starting to move beyond prompt-based, freewheeling AI models and toward something more mature, governed, and scalable: Predictable AI Agents. And we’ll explore what that means for the future of autonomous enterprise decisioning and innovation.

To help me dig into this topic, I’d like to welcome Peter van der Putten, Director AI Lab and Lead Scientist at Pega.

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