374: #374: Customer Lifetime Value and Journey Orchestration with Matthew Egol, JourneySpark Consulting

374: #374: Customer Lifetime Value and Journey Orchestration with Matthew Egol, JourneySpark Consulting

May 31, 2023

I’m excited today to be talking with someone who I’ve collaborated on a few articles with amongst other things. We’ve discussed AI, Customer Experience, and Journey Orchestration based on our experiences working with leading brands. I’d like…

373: #373: Maximizing business value with FinOps, Part 2, with Kalika Prasad Maheshwari, TEKsystems

373: #373: Maximizing business value with FinOps, Part 2, with Kalika Prasad Maheshwari, TEKsystems

May 29, 2023

I’m excited to introduce part 2 of a special series about how organizations can maximize business value with FinOps in a series brought to you by TEKsystems, a global provider of business and technology solutions. To help me discuss this topic,…

Unleashing Creativity and Innovation: Exploring the Power of Lego Serious Play with Sirte Pihlaja

Unleashing Creativity and Innovation: Exploring the Power of Lego Serious Play with Sirte Pihlaja

May 29, 2023

The CX Goalkeeper had the great opportunity to interview Sirte PihlajaLinkedIn Headline: CEO I CCXP I Trained LEGO® Serious Play® Facilitator I Global #1 BestSelling Author I Global Top 150 CX Expert I International Keynote I Board Member I CXPA…

372: #372: Maximizing business value with FinOps, Part 1, with Ani Lingutla, TEKsystems

372: #372: Maximizing business value with FinOps, Part 1, with Ani Lingutla, TEKsystems

May 26, 2023

I’m excited to introduce part 1 of a special series about how organizations can maximize business value with FinOps in a series brought to you by TEKsystems, a global provider of business and technology solutions. To help me discuss this topic,…

371: #371: Sustainability as a win-win for customers and the business with Brennan Spellacy, CEO, Patch

371: #371: Sustainability as a win-win for customers and the business with Brennan Spellacy, CEO, Patch

May 24, 2023

Today we’re going to talk about how sustainability is no longer an option for brands, and why this is a benefit for both customers and the bottom line. To help me discuss this topic, I’d like to welcome Brennan Spellacy, CEO and Co-Founder at…

370: #370: ERP, successful operations and CX with Nick Foy, Silverdale Technology

370: #370: ERP, successful operations and CX with Nick Foy, Silverdale Technology

May 22, 2023

Today we’re going to talk about enterprise resource planning and how it can drive both internal success as well as successful customer experiences. To help me discuss this topic, I’d like to welcome Nick Foy, Founder and CEO, Silverdale…

Driving Business Success: The Importance of Employee Experience with Neha Dutta

Driving Business Success: The Importance of Employee Experience with Neha Dutta

May 22, 2023

The CX Goalkeeper had the great opportunity to interview Neha Dutta LinkedIn Headline: Award Winning Transformation Executive I Digital Client Success I Customer Experience I CHIEF Member Highlights: 00:00 Game Start 00:35 Neha’s Introduction 02:09…

Fast Company: Aligning marketing operations with your marketing strategy

Fast Company: Aligning marketing operations with your marketing strategy

May 21, 2023

This article was written by Greg Kihlström for Fast Company Executive Board. When MOps is used effectively, it can provide the structure and governance to ensure you are starting, executing, and analyzing your marketing initiatives in the best possible manner.

Marketing technology is not just for marketers

Marketing technology is not just for marketers

May 21, 2023

Do you know what your organization’s marketing technology infrastructure looks like? If not, you may want to do some research and take a closer look.

369: #369: Marketing Hiring Myths with Sue Keith, Ceres Talent

369: #369: Marketing Hiring Myths with Sue Keith, Ceres Talent

May 19, 2023

In this special episode, brought to you by Ceres Talent, a marketing staffing agency run by modern-day marketing matchmakers, we’re going to talk about 4 Hiring Myths that anyone hiring and managing marketing talent have probably run across. We’re…