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Getting up to speed on composable e-commerce

Feb 29, 2024

Headless and composable e-commerce is transforming the way brands build and manage their digital presence. This approach involves decoupling the front end of a website or application from the backend, allowing brands to select the best tools and services for each aspect of their business.

Customer journey success: data availability

Customer journey success: data availability

Feb 28, 2024

 When it comes to customer journey orchestration, having access to a wealth of data can be incredibly valuable. This data can help you gain insights into customer behavior, preferences, and pain points, allowing you to create more personalized and effective experiences.

490: #490: AI & Great Customer and Employee Experiences with Simonetta Turek, Chief Product Officer at Medallia

490: #490: AI & Great Customer and Employee Experiences with Simonetta Turek, Chief Product Officer at Medallia

Feb 28, 2024

We are here at Medallia Experience 2024 at the Wynn in Las Vegas and there’s a lot of exciting announcements we’ve been seeing, plus a chance to hear from leaders at Medallia as well as their customers about where the world of customer experience…

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Collaboration between product and marketing teams drives growth

Feb 27, 2024

Collaboration between product and marketing teams is crucial for driving business growth and improving the overall customer experience. When these teams work together effectively, they can create a seamless and cohesive strategy that aligns marketing efforts with product development and customer needs.

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Embracing market-based solutions for commercial real estate vacancy

Feb 27, 2024

One of the key strategies employed by Arlington Economic Development is the focus on market-based solutions for commercial vacancy. This approach recognizes the importance of allowing the market to dictate the use of office space, rather than imposing rigid regulations that may hinder innovation and growth.

S1 | 5: The importance of customer stories with Evan Huck, UserEvidence

S1 | 5: The importance of customer stories with Evan Huck, UserEvidence

Feb 27, 2024

New customers want to hear success stories from previous customers – and nowhere is this more prevalent than in a B2B environment. When it comes to creating customer stories, Go-to-Market or GTM teams struggle to find a solution that is both cost-and time-effective leaving these teams with a shortage…

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It pays to focus on customer lifetime value (CLV)

Feb 26, 2024

Customer lifetime value (CLV) is a metric that measures the long-term value of a customer to a business. It takes into account the total revenue generated by a customer over their entire relationship with a company, as well as any associated costs.

489: #489: Machine learning in the enterprise with Eric Siegel, Machine Learning Week

489: #489: Machine learning in the enterprise with Eric Siegel, Machine Learning Week

Feb 26, 2024

Today we’re going to talk about machine learning in the enterprise and how, despite a less than stellar success rate, organizations can achieve success with the right approaches. To help me discuss this topic, I’d like to welcome Eric Siegel,…

Simplification at the Core: Lou Carbone on Refining Business Strategies

Simplification at the Core: Lou Carbone on Refining Business Strategies

Feb 26, 2024

Step into the future of customer experience with our latest CX Goalkeeper Podcast episode, where we delve into transformative strategies for enhancing customer engagement. This episode features a riveting conversation with a renowned expert in the…

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Brand alignment drives customer trust

Feb 25, 2024

Brand alignment drives customer trust. This is a focus of the podcast episode with Dharma Pachner, where he discusses the importance of brands delivering on their promises and aligning their values with their customers’ expectations.