THE CUSTOMER CULTURE IMPERATIVE
Why You Can’t-Miss This Episode In this episode of the CX Goalkeeper Podcast, Gregorio sits down with Dr. Chris Brown, co-author of The Customer Culture Imperative: A Leader’s Guide to Driving Superior Performance. They explore the seven disciplines…
#615: Is Black Friday still the star of the holiday season? Featuring Joe Shasteen, RetailNext
Today, we’re thrilled to welcome Joe Shasteen, Global Manager of Advanced Analytics at RetailNext. Joe is here to share insights into the 2024 holiday shopping season based on early Black Friday weekend data and what these trends tell us about the shifting consumer behavior landscape. From the rise of…
Artificial intelligence enhances product-led growth strategies
Organizations are continually seeking innovative ways to drive growth and enhance customer experiences. One of the most compelling strategies emerging in recent years is Product-Led Growth (PLG), which prioritizes the product itself as the primary vehicle for acquiring and retaining customers. As companies strive to optimize their PLG strategies,…
Leveraging Event Data for Personalization in B2B Marketing
In the rapidly evolving landscape of B2B marketing, personalization has emerged as a critical strategy for brands seeking to engage customers and drive meaningful relationships. As consumers increasingly expect tailored interactions, marketers must harness the wealth of data generated from events to meet these expectations effectively.
RapidCanvas gets $16M as it successfully puts AI agents to work, addressing tech talent shortage
The unique RapidCanvas service-as-a-software model helps enterprise companies implement tailored AI solutions without technical talent by combining cutting-edge AI agents with expert guidance
Effectively leveraging user-generated content and reviews
User-generated content and reviews play a crucial role in building social credibility and enhancing reputation for businesses. Faith drivers are key elements in reinforcing the message of a brand and building trust among consumers. Jon Davids also highlights the importance of having other people endorse your brand, as their…
#614: How trust, community, and courage are reshaping brands with Chris Savage, Wistia
If you’re not thinking about influencers and community advocates in your marketing, you might be missing a huge opportunity to connect with your audience on a deeper level. Today we’re diving into the power of influencers, the unique challenges of B2B advocacy, and pushing past fear in business. Host…
Google releases Gemini 2.0 with new agentic features
Google has unveiled Gemini 2.0, its latest AI model designed to enhance autonomous problem-solving and user interaction. Building upon the multimodal capabilities of its predecessor, Gemini 2.0 introduces advanced AI agents capable of performing complex tasks with minimal human supervision. Notable features include “Deep Research,” which compiles comprehensive reports…
AI Integration Drives Enterprise Success
The integration of artificial intelligence (AI) into enterprise operations is becoming increasingly vital. Thus, the successful adoption of AI is not merely a technological upgrade; it represents a fundamental shift in how organizations operate, innovate, and engage with customers. Let’s discuss the reality of AI adoption in the enterprise,…
#114 Mastering Change by Building Stakeholder Relationships
It all starts with trust!
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