AI agents enhance marketing workflows
In the ever-evolving landscape of marketing technology, the integration of artificial intelligence (AI) has emerged as a transformative force. The recent discussions around AI agents, particularly in the context of marketing workflows, highlight their potential to revolutionize how marketing teams operate.
Key B2B Strategies for Email Marketing in 2025
When looking for materials and resources for an email marketing campaign, almost all are geared toward the B2C space. These transactions are hallmarked by a short-term sales cycle in which the customer/client journey is moving to a small transaction, then starting over. The B2B cycle is a different animal.…
#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference
With AI adoption on the rise, how should businesses balance their optimism with the challenges of regulation and ethics? Today, we’re joined by Stefan Weitz, the CEO of HumanX Conference. Stefan brings a wealth of expertise on how organizations can leverage AI to enhance their business capabilities while navigating…
Medallia Appoints Mark Bishof as Chairman and CEO
Medallia, Inc., the global leader in customer and employee experience, today announced the appointment of Mark Bishof as Chairman and CEO. Bishof brings over 40 years of experience leading private and public software companies and extensive industry experience as the former Chief Business Officer of Qualtrics and CEO of…
NETGEAR Evolves Armor Service with State-of-the-Art Features for Enhanced Security and Privacy
NETGEAR®, Inc. (NASDAQ: NTGR), a leading provider of innovative, security-driven solutions for people to connect and manage their digital lives, today announced the next generation of NETGEAR Armor, powered by Bitdefender. As a subscription, Armor is a comprehensive cybersecurity service available on Orbi mesh systems and Nighthawk routers that protects…
New Book “Shop Stream Heal” by Adeline Ashley Redefines Patient Care for the Digital Age
Imagine if booking a doctor’s appointment was as effortless as ordering takeout or depositing a check. In her groundbreaking new book, Shop Stream Heal: Transforming Patient Care in the Digital Age, Adeline Ashley redefines what’s possible in healthcare with ten transformative strategies that bridge the digital experience gap between…
#7: Three Ways To Embrace Your Inner Drive to Become a Successful Entrepreneur
Shirah Benarde was 16 when she and her brother beat out 40,000 others to appear on Shark Tank with her innovative product that battles a growing problem. It is called Nightcap – a drink protection cover. Millions in sales later, Shirah shares her…
Embracing authentic storytelling for greater engagement
As consumers are bombarded with content from all directions, the need for authentic storytelling has never been more critical. Thus, the shift towards genuine narratives is not merely a trend but a necessity for brands seeking to engage their audiences effectively. Authentic storytelling fosters a deeper connection between brands…
#35: Aligning organizations for success, with Robert Chatwani, President, Docusign
How aligned is your organization when it comes to driving growth—are internal silos or misaligned goals or expectations holding you back from reaching your full potential? Today, we’re joined by Robert Chatwani, President and General Manager of Growth at Docusign.
#20: One Amazing Thing About Clicktivated with Chris Roebuck
What if you could transform passive viewing into active engagement by enabling viewers to click on specific items within a video to learn more or make purchases directly? Host Greg Kihlström welcomes Chris Roebuck, Founder & CEO, Clicktivated and he will be sharing one amazing thing about their platform…
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