Month: December 2025

It’s the central paradox of our discipline. As marketing leaders, we are tasked with delivering ever more precise, one-to-one personalization, a mandate supercharged by the capabilities of AI. The promise is a world where every interaction is relevant, every offer is timely, and every customer feels uniquely understood. Yet,…

The core prediction is this: the “new brand currency” will be nothing less than unvarnished authenticity. This shift mandates a re-evaluation of human capital, where employees must evolve from task executors into sophisticated managers of digital agents, and where emotional intelligence is set to transition from a soft skill…

Company accelerates investments in Agent Bricks, Lakebase and Databricks Apps to power Data Intelligent Applications 

We recently had a conversation with Arto Minasyan, Founder and President of Krisp.ai, a company that has navigated this complex landscape to become a leader in voice AI. His journey offers a masterclass not in hype, but in the pragmatic, strategic choices that underpin sustainable, world-class growth.

Today, we’re going to talk about breaking down the silos between our AI systems. We’ll explore a concept that promises to give our AI a persistent memory, allowing different models and platforms to share context and build a truly continuous, intelligent customer experience. To help me discuss this topic,…

Recognized for stronger completeness of vision and ability to execute

Instructor-led, AI-powered microlearning to transform trusted Udemy courses into adaptive, short-form experiences

The Liveops 2025 Holiday AI & Customer Service Report reveals a critical shift in consumer expectations: the demand for quality, empathy, and transparency now outweighs the pursuit of mere automation quantity. Enterprises must strategically pivot their AI deployments to blend technological efficiency with human-centric design, ensuring that AI serves…

First look at 2025 holiday shopping shows 78% of consumers used AI for help, yet only 29% say it improved their experience

Compass finds revenue opportunities. Launchpad builds the campaigns. Together, these agents give marketers more capacity, more personalization, and more growth.