Expert Mode from The Agile Brand Guide®

Expert Mode: The Case for a Journey Management Reboot

Nov 16, 2025

Let’s be candid. The term “customer journey” has become one of the most ubiquitous phrases in the modern marketing lexicon. We map them, we analyze them,…

Expert Mode from The Agile Brand Guide®

Expert Mode: Building vs. Buying vs. Composing: Navigating Software Decisions in the Age of AI

Nov 15, 2025

The decision of whether to build, buy, or license software has long been a challenge for enterprise marketing leaders.  The rapid advancement of AI adoption has…

Revolutionizing Market Research With The Power of Fine-Tuned AI Models

Revolutionizing Market Research With The Power of Fine-Tuned AI Models

Nov 14, 2025

The landscape of market research is undergoing a significant transformation, driven by advancements in artificial intelligence. Research from Qualtrics shows senior marketing and CX leaders are…

Ahold Delhaize USA Marks Major Omnichannel Milestone, Completes Rollout of Proprietary Digital and E-commerce Platform

Ahold Delhaize USA Marks Major Omnichannel Milestone, Completes Rollout of Proprietary Digital and E-commerce Platform

Nov 14, 2025

Addition of Hannaford to the Platform Completes Multi-Year Rollout, Advancing Omnichannel Growth and Enhancing Customer Experience

Obello brand asset management

Obello Closes $9.5M to Transform How Brands Like eBay and Ritual Scale Creative in the Age of AI

Nov 14, 2025

Founded by design leaders behind Apple, DoorDash, Nike, Netflix, and Instagram, Obello empowers teams to produce always-on-brand creative at speed and scale.

Amperity Unveils AI Solutions that Turn Traveler Data Into Real-Time Insight and Action

Amperity Unveils AI Solutions that Turn Traveler Data Into Real-Time Insight and Action

Nov 14, 2025

Amperity, the leading AI-powered Customer Data Cloud for consumer brands, today announced Amperity for Hotels and Amperity for Airlines – purpose-built solutions that turn fragmented guest…

Bloomreach Unites Search, Storytelling, and Personalization With the Launch of Personalized Media in-Grid

Bloomreach Unites Search, Storytelling, and Personalization With the Launch of Personalized Media in-Grid

Nov 14, 2025

Bloomreach, the agentic platform for personalization, today introduced Personalized Media in-Grid, a new capability that turns static product grids into intelligent storytelling surfaces — powered by its…

The Agile Brand with Greg Kihlström

#768: Infios Chief Innovation Officer Eugene Amigud on use-case driven success with AI

Nov 14, 2025

Today, we’re going to talk about the transformative potential of AI-powered shopping and the significant implications it has for brands, retailers, and the entire supply chain.…


The Agile Brand Guide®
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