The business value of a strong RevOps and Sales relationship
One of the key factors in building a strong revenue operations (RevOps) and sales relationship is effective communication.
CMSWire: Change Management Challenges: Get Rid of Debt!
This article was written by Greg Kihlström for CMSWire. To thrive as a business and rise to change management challenges, you need to dig out of…
The autonomous enterprise benefits customer experience
The concept of the autonomous enterprise refers to organizations that leverage advanced technologies, such as artificial intelligence (AI) and automation, to operate more efficiently and effectively.
Building a resilient pipeline drives business growth and value
One crucial aspect of alignment in business is the development of a resilient pipeline. A resilient pipeline refers to a sales organization’s ability to maintain a…
Forbes: Marketing Operations in the Age of AI
This article was written by Greg Kihlström for Forbes Agency Council. AI provides marketers with a great opportunity to manage complex tasks, analyze vast amounts of…
MarTech: The role of governance: Successful customer journey operations
The right governance structure is critical to creating, managing, and improving the customer experience utilizing tools like customer journey orchestration.
Enabling Your Business with a Standardized Approach to Artificial Intelligence
Let’s explore a standardized approach to adopting AI within your organization and how it can enable your marketing team and other parts of the organization to…
Strengthening the RevOps and sales relationship to benefit the business
Strengthening Revenue Operations, or RevOps, and sales is crucial for the success and growth of any organization.
